The graphics designed by Patricia Urquiola, who founded Studio Urquiola and is the Art Director at the Italian furniture manufacturer Cassina, were printed using "FOREARTH", enhancing the grandeur of the exhibition space. This collaborative work was showcased at the exhibition "ELLE DECOR ALCHEMICA", held in the historically significant "Palazzo Bovara", renowned for its magnificent interiors and beautiful exteriors, from April 7 (Monday) to April 13 (Sunday) during Design Week.

Three works were featured in Alchemic Corridor, and one work was featured in the Herbarium Restaurant. Additionally, the scarves worn by the staff also utilize the printing technology of FOREARTH.

Our company’s inkjet textile printer, FOREARTH, employs water-based pigments and combines unique technologies to reduce water usage by 99.98% compared to traditional analog textile printing, which typically consumes large amounts of water. It also significantly lowers CO2 emissions, making it an environmentally friendly printer. Furthermore, it can print on a wide variety of fabrics, including silk, cotton, polyester, acetate, and nylon, all within a single system. The soft texture, durability, and vibrant colors achieved with this printer meet the high standards expected by Patricia Urquiola.

*The world's largest design exhibition in Milan, Italy, where various events are held for furniture manufacturers and fashion brands to showcase their uniqueness.